Deepak Chopra is an American author, public speaker, alternative medicine advocate, and a prominent figure in the New Age movement. Through his books and videos, he has become one of the best-known and wealthiest figures in alternative medicine.
Chopra argues that everything that happens in the mind and brain is physically represented elsewhere in the body, with mental states (thoughts, feelings, perceptions and memories) directly influencing physiology by means of neurotransmitters such as dopamine, oxytocin and serotonin. He has stated, “Your mind, your body and your consciousness – which is your spirit – and your social interactions, your personal relationships, your environment, how you deal with the environment, and your biology are all inextricably woven into a single process … By influencing one, you influence everything.
Chopra has been described as “America’s most prominent spokesman for Ayurveda”. His treatments benefit from the placebo response. Chopra states “The placebo effect is real medicine, because it triggers the body’s healing system.”