BY: Liliana Rocio, Senior Editor for World Liberty TV

A New Chapter for a Legacy Brand, for more than 100 years, NY NOW has been a cornerstone of the wholesale community—bringing together brands and buyers in the heart of New York City.

Today, that legacy continues under new ownership.Rockview Management Group, led by industry veterans Dorothy Belshaw, William Lacey, and Karen Olson, has acquired NY NOW and will lead the show into its next chapter, building on this strong foundation and positioning the brand for future growth.

NY NOW is being reimagined for the future—focused on what matters most: An enhanced mix of established and in-demand brands that retailers are actively seeking.

Targeted outreach to attract high-intent, qualified retail buyers across categories. Reimagined layout and experience to make discovery easier, faster, and more effective.

Real business outcomes for both exhibitors and buyers. This is not just a continuation – It’s a forward-looking transformation.

Led by Industry Experts, This next chapter is guided by a leadership team with deep roots in the gift, home, and trade show industries:

Dorothy Belshaw – 33 years in the industry, including leadership of NY NOW for 8 years, as well as deep customer relationships, operational expertise and industry thought leadership.

William Lacey – 30 years of financial, M&A, and process improvement expertise. Karen Olson – 28 years of brand transformation and growth strategy experience in the gift, home and tradeshow industry.

Together, they bring the experience, perspective, and commitment needed to reimagine NY NOW for the future.

What’s next, We are actively building toward a strong Summer 2026 Market and beyond, with a clear focus on: Expanding the presence of established, in-demand brands, Driving high-quality buyer attendance, Elevating the on-site experience and  Leveraging industry partnerships.

NY NOW is a multi-day wholesale event where thousands of legacy and emerging brands unite to showcase their newest collections to the most prestigious buyers from around the globe.

Yes, NY NOW is about connections, but more importantly it’s about commerce. Our goal, as new owners of this Show, is to gather category leaders and best emerging brands twice a year in the fashion capital of the United States to set the stage to drive retail demand.

Nothing this big happens overnight, so each show beginning this summer, you will see a continuous and thoughtful expansion of brand offerings across the gift, lifestyle, home, jewelry and accessory categories.

NY NOW takes place at the Javits Center in the heart of NYC, one of the most retail dense areas of the World. The show is housed on one large and contiguous floorplan making navigation easy and ensuring you don’t miss anything while at the Show.

We had a pleasure of meeting many company’s in attendance from around the World, showcasing their products to the USA Market.

Some of the companies we were very impressed with and like to share their products.

Totwoo: Born in Milan to Make Love felt TOTWOO creates emotional smart jewelry that helps people feel close through touch, light, vibration, and memories — turning meaningful relationships into something you can wear and feel.

Because love is more than a message. We can reach anyone instantly, but feeling truly close is something deeper. Love lives in the small signals, quiet reassurance, and memories that remind us we matter to someone.

TOTWOO was created to make those feelings present in everyday life — not as another screen, but as jewelry that can be worn, touched, gifted, and remembered.

At peak, TOTWOO powers over 1.5 million love interactions in a single day. See how love lives across the distance. To learn more about TOTWOO, click here.

TENDA by beshome: BesHome” brand which manufactures and markets “personal home decoration”.One of the most important qualities that distinguishes BesHome from its competitors is the way to create more of your own personal worlds. For this, primarily packed Beach towels, including curtains, blackout curtains, pillow varieties, and these products can be combined with products such as upholstery fabric is presented to customers.

About color management systems, BesHome significantly experienced and developed managment softwares, instruction manuals, and certifications on standardization of products and methods of production, quality control, and product development capabilities. Especially in 2010 and afterwards, the contracts for the above trademark’s production chain have been managed by contracts and provided services and products in time and quality.To learn more about TENDA, Click here.

Creazioni Constanzo , Sicilian Jewels: Creazioni di Costanzo is a Sicilian artisanal jewelry brand based in Catania, Italy.

They handcraft unique fashion jewelry (bijoux) using local materials like gold-plated 925 sterling silver, Mount Etna lava stone, hand-painted ceramics, coral, pearls, and precious stones that reflect Sicilian traditions and culture.

Precious and Hard Stones: Vibrant agates, jaspers, and natural gems. Local Elements: Volcanic lava stone and traditional Sicilian ceramics. Metals & Gems: Gold-plated 925 sterling silver paired with pearls, coral, and amber.

You can order Creazioni Constanzo , Sicilian Jewels: through there Instagram by clicking here.

RONZWORLD: We take pride in offering 100% hand-painted guitars. Each brushstroke is applied by Ron himself, transforming standard instruments into functional, one-of-a kind works of art. In addition to full-size guitars, we offer a collection of mini guitars featuring Ron’s original designs.

Mini guitars are custom produced with the same attention to detail as Ron’s hand painted guitars, making them a great way to enjoy his art on a smaller scale. Ronzworld’s “Motto” Crafted for Fans. Coveted by Collectors. To learn more about RONZWORLD, Click here.

Curaden USA Co: A healthy body needs a healthy mouth. Curaden, based in Switzerland develops oral hygiene instruments that are as gentle and effective as possible in collaboration with experts from research, education and practice.

Dental professionals recommend Curaprox Toothbrushes for their unique blend of gentle care and powerful cleaning. Packed with ultra-fine CUREN® filaments, they remove plaque effectively while being soft on gums and enamel. Plus, their sleek design makes brushing feel as good as it looks. To learn more about Curaden USA Co, Click here.

Ruan Goosen Designer bags and Accessories: Ruan Goosen—a dreamer, a storyteller, and a designer from Cape Town whose passion for fashion has always been more than skin-deep. My creative journey isn’t measured in dates or degrees; it’s etched in every stitch, every silhouette, and every bold, creative decision that defines my work.

When you step into the world of By Ruan Goosen, you’re not just experiencing a collection of garments; you’re entering a dialogue between creativity and purpose. My designs are crafted for the modern soul—a spirit that values art, sustainability, and the beauty of imperfection. They celebrate life’s stories, a canvas where every color, shape, and texture sings its verse.

To learn more about Ruan Goosen Designer bags and Accessories, or to become an investor in his company. Click here.

There were so many wonderful companies, in attendance, do support the company’s mentioned above.

We have covered, Gift Show, NY Now for over 20 years, and wish the new buyers and team all the best and continue to build NY NOW, and for many years to come.

See more in our World Liberty TV, Gift and Houseware channels and blogs by clicking here.