Home Instead® and Joy Bauer Celebrate the Power of Cooking for Longevity. Collaboration kicks off with a NYC event focused on how caregivers help older adults age well at home by assisting with meal prep and nutrition.
Home Instead, Inc., an Honor company, the world’s leading provider of in-home care for older adults, has teamed up with renowned nutrition expert and TV personality, Joy Bauer, to spotlight the powerful connection between nutritious food, longevity, and meaningful aging in helping older adults age at home.
As a trusted voice in wellness and a #1 New York Times bestselling author, Bauer has built a career around helping people feel their best through food. Her collaboration with Home Instead centers on a shared belief: healthy aging begins at the table with caregivers helping to lead the way.
“Cooking with–and for–my parents is the ultimate feel-good! It’s quality time together, and it enables me to fuel their health and vitality,” said Joy Bauer. “I’m excited to team up with Home Instead to demonstrate how nutritious meals can help older adults thrive, using simple and delicious recipes that provide joy at every age.”
To mark the start of this meaningful collaboration, Bauer joined Home Instead in New York City for an intimate media event focused on Cooking for Longevity: sharing recipes, meal prep tips from Home Instead Care Pros, and stories that highlight how food can fuel wellness and connection at every age.
With adults over 65 now outnumbering children for the first time in history, the demand for aging support is skyrocketing, while the supply of caregivers struggles to keep up. This collaboration addresses that growing care gap, showing how Home Instead Care Pros can step in to provide vital help with nutrition, meal prep, and daily routines that support healthier aging at home.
“As we face a growing care gap, solutions like nutrition and meal support aren’t just nice to have, they’re essential,” said Seth Sternberg, Co-Founder and CEO of Honor, the parent company of Home Instead. “Our work with Joy Bauer highlights how services, like those Home In stead’s Care Pros offer, can help bridge that gap and empower older adults to stay healthier and more independent at home.”
As more people choose to age at home, the support of a Home Instead Care Pro can make this easier. From personal care and medication reminders, to companionship, transportation, and nutritious meal preparation, Care Pros help older adults maintain independence, preserve dignity, and continue living life on their own terms.
Close to 100 people were in attendance at Harry’s Table by Cipriani, 235 Freedom Pl S, New York, a Demo and dinner was prepared by Joy Bauer, which each of the guests enjoyed.
Speeches made by Seth Sternberg, CEO & Co-Founder, Lakelyn Eichenberger, PhD, Gerontologist and Caregiving Advocate and Care Professionals with Home Instead.
It was a very important event, how seniors and our aging population can stay home and get the care they need and eat nutrition food and to live a better and healthy lifestyle.
About Honor Technology: Founded in 2014, Honor was the first company to bring technology solutions, operational support, and a large pool of caregivers to home care agencies across the United States. Today, Honor Technology is reshaping the future of aging care by leading the way for healthtech innovation, combined with a human touch. Visit honorcare.com to learn more.
About Home Instead: For more than three decades, the Home Instead® network has been the world’s leading provider of in-home care for older adults. Each Home Instead franchise offers an individualized approach to help keep aging adults comfortable and cared for at home. Globally, the Home Instead network supports the work of over 100,000 Care Professionals and provides more than 60M hours of care, annually. Visit homeinstead.com to learn more.
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