BY: Liliana Rocio, Senior Editor for World Liberty TV

Fanatics Fest NYC is a one-in-a-lifetime fan event that features sports legends, A-list celebrities, limited-edition merch drops, immersive brand and league activations, rare collectibles, live breaking, and more – all in the heart of New York City.

Fanatics Fest NYC offers something for every type of sports fan, from live trading card breaks and athlete meet and greets, to immersive brand activations and exclusive merchandise drops.

Dive into a world where sports, culture, and collecting come together, highlighted by our main stage programming, the Fanatics Superstore, Sports and Trading Card Memorabilia Museum, and so much more. Be On Location at Fanatics Fest NYC!

Imagine a gathering where fans come together to share their passion, meet like-minded individuals, participate in activities, and maybe even meet some celebrities or experts in their field.

Whether you’re a die-hard sports fan, a gaming aficionado, or a dedicated follower of a particular TV show or movie franchise, Fanatics Fest could be the ultimate destination to celebrate what you love.

Experience Fanatics Fest in a unique way with exclusive hospitality and unparalleled athlete interactions.

Dozens of guests were in attendance, including sports legends such as Tom Brady, Derek Jeter, LeBron James, Kevin Hart and so many more to name. Fans were able to have photo ops and autographs from their favorite athletes.

Fans were allowed to bring their own items to be signed for autograph sessions. However, items were also being available for purchase on-site at the Fanatics Superstore.

Some panels took place, NFL greats Eli and Peyton Manning alongside rising stars Caleb Williams, CJ Stroud, and Bryce Young as they break down what it takes to build Hall of Fame careers and capture Super Bowl glory.

Franchise Faces is a powerhouse panel exploring leadership, pressure, and the mindset of champions. Panelists: Peyton Manning, Eli Manning, Caleb Williams, Bryce Young, CJ Stroud, moderator was Kay Adams.

Immersive brand and league activations: the thrill of sports like never before with immersive activations and exhibits from the biggest leagues and brands.

Hit the court, step into the ring, or take the field to show off your skills with the NFL, NBA, WNBA, UFC, WWE, MLB, NHL, Premier League, F1, Netflix, FIFA Dick’s Sporting Goods, and more.

Athlete and Celeb appearances: From all-star athletes to pop culture icons, Fanatics Fest brings you up close with some of the biggest names in sports and entertainment.

Whether they’re signing autographs, taking photos, or just browsing the show floor like a fan, you never know who you’ll bump into. Who will you spot this year?

Panels and Podcasts: the biggest names in sports live on stage, where athletes and icons share their epic rivalries, inspiring journeys, and game-changing moments live at The Theatre.

Plus, check out live podcasts on Center Stage, Dick’s Sports Goods Stage, and the Cold as Balls Stage with legendary athletes, media moguls, and industry icons as they break down the latest in sports, pop culture, and entertainment.

Cards and Collectibles; Fanatics Fest NYC is transforming the collector experience, with over 200 top dealers and 700 tables of rare cards and memorabilia.

Fans can buy sell, and trade all weekend long! Be the first to score exclusive Topps product drops, connect with collectors, and discover hidden gems.

Kids Zone; Bring the whole family to Fanatics Fest NYC and dive into the action at the DICK’S Sporting Goods Kids Zone!

Packed with interactive games, exciting challenges, and hands-on activities, it’s the perfect spot for young sports fans to practice their skills. The Kids Zone is where little fans create big memories.

Merch village; Introducing Merch Village – built for the city that never sleeps. Inspired by the energy of NYC’s iconic street markets and pop-up scenes, this is where sports culture, style, and exclusivity collide. Shop collabs you can’t find anywhere else and rep your teams with the freshest official gear in the game.

Fanatics collect breaking arena: Fanatics Collect is taking the digital card-breaking experience to the next level with the debut of the first-ever Breaking Arena, live at Fanatics Fest.

This immersive, one-of-a-kind activation brings the energy and thrill of the Fanatics Live App straight to the show floor. Get in on the action with live breaking events like Pick Your Team, Fill the Seats, Instant Rips, and much more!

museum of greatness, presented by sports illustrated: Get ready to witness over $200 million worth of the rarest and most legendary trading cards and memorabilia ever assembled — from the likes of Brady, Ohtani, Jordan, Kobe, LeBron, Messi, Ruth, Mantle, and more.

Many of these pieces have never been seen by the public — some pulled straight from players’ personal collections and over 30 world-class collectors, in collaboration with Fanatics Collectibles and Fanatics Authentic.

Topps trade night: Topps Trade Night kicks off at Fanatics Fest NYC on Saturday, June 21 from 6-9 PM at the River Pavilion inside the Javits Center. Enjoy athlete appearances, giveaways, free food, and card trading—plus a special appearance by Jayden Daniels. All attendees must be inside the Javits Center by 7:00 PM.

I Must say Mr. Michael Rubin, founder of Fan fest, is a genius alongside his team putting a mega event of this kind, I personally have attended many events in many years, I have never seen anything like this in my years, Fan Fest has a little for everyone in attendance, I met people from Europe who bought their whole family to be part of this experience, they went on to say we look coming back next year.

This will be our vacation.  I want to thank Mr Ron Berkowitz , Publicist for the event, for giving us an opportunity to cover this event.

See more about Fanatics Fest NYC at Javits Center -2025, in our World Liberty TV, Channels and blogs by clicking here.