National Supermarket Association (NSA) INTERNATIONAL SALES & TRADE SHOW 2023

By: Lidia Evita, Staff Writer for World Liberty TV

“Two Day’s” NSA INTERNATIONAL SALES & TRADE SHOW 2023. The NSA International Sales & Trade Show organized by the National Supermarket Association, the event attracts companies seeking to showcase and sell their products and services to buyers from the independent supermarket sector.

Dr Abbey with Samuel Collado National President NSA

The event offers a unique opportunity to interact with supermarket owners and managers.

NSA welcomes all vendors, brokers, manufacturers, suppliers, service providers, food managers, supermarket owners, importers, merchandisers, advertising agencies, distributors, and trade association officials.

NSA Board members at White Claw Hard Seltzer booth

The trade show is not open to the general public, only to companies and individuals affiliated to the food industry.

Those companies seeking to establish or improve their relationship with 600+ independent supermarkets in the East Coast. The NSA Sales and Trade Show will focus on current and new international, national, regional, and local companies looking to serve the independent supermarket industry.

Dr Abbey with Janeidy Diaz Product Manager for United Food Brands

Founded in 1989 by Hispanic entrepreneurs, the NSA is a trade association that represents the interest of independent supermarket owners in New York and other urban cities throughout the East coast, Mid-Atlantic region and Florida.

Dr Abbey with Mariano Rivera 5 Time World Baseball Champion & HOF

Beginning in the mid-seventies, these entrepreneurs had the courage of opening supermarkets in areas abandoned by the large chains, as they were economically depressed and mostly minority neighborhoods.

Goya Foods Exhibiting

These men and women had the vision and the commitment to fill a vacuum in those communities, at a time when the term “food desert” had not even been coined. Currently, many NSA members continue to serve those areas by offering healthy foods and full service supermarkets.

Dr Abbey with Lenny Gonzalez of Pepsico co

The association has grown dramatically in the last two decades and currently provides its members hands on representation in both the private and public sectors and advocates issues that impact the entire supermarket industry.

Current membership represents approximately 600 supermarkets. Most members are of Hispanic descent, and their stores are predominantly located in minority neighborhoods.

Dr Abbey with Frank Miranda President NLM Marketing with his Family members

The NSA provides outreach services to corporations that want to capture the booming Hispanic market by providing counseling on marketing strategies to reach Hispanic retailers and consumers, including market and cultural intelligence.

The National Supermarket Association Scholarship Foundation has established a scholarship program to assist those students within the local communities in which our member stores are located. Through education we are Empowering our communities for a brighter future.

Mariano Rivera with Cibao Meat Co Staff members

The program is administered by Scholarship America®, the nation’s largest designer and manager of scholarship, tuition assistance, and other education support programs for corporations, foundations, associations, and individuals.

Dr Abbey with Randall Berman COO Continental Food & Beverage Inc

Eligibility for individual programs is determined at the sole discretion of the sponsor, and eligible applications are reviewed by Scholarship America’s evaluation team.

Awards for this scholarship are granted to eligible recipients without regard to creed, religion, sexual orientation, age, disability, or national origin.

Kraft Heinz Co

The National Supermarket Association (NSA) Since its inception women have been an integral part of the NSA’s growth.

The NSA is focused on cultivating an environment where women feel welcomed and supported. Specially in times like today where an industry that was predominately male, is slowly shifting and we’re seeing more women representation in leadership positions.

NSA Officers & Executive Board of 2023

The NSA is proud of this and wants to recognize the women that have paved the way, and those that continue doing so at our very first Women’s Forum.

The NSA organization created a Legislative Committee that advocates and lobbies for its members while also reporting back with all events, bills, laws, and news that affects the members and their business.

Thousand Hills Beef Co

The NSA Legislative Committee works hard on solving issues in our communities we serve while also making sure that the members are not affected in a way that would be detrimental to their business operations, growth, and existence

NSA Cares is our initiative designed to partnering with charitable organizations in the different communities served by our members.

NAFCO Fish Co

As established by our founders, the National Supermarket Association (NSA) has a longstanding tradition of giving back to the community.

Through the promise of NSA Cares, each year, we will reaffirm our commitment to strengthening our corporate social responsibility with the many communities served by our members.

It was a well-attended event, vendors in attendance throughout the USA, South American, North American and Central American companies in attendance. Thousands of people in attendance doing business and to sell their products to the Latin Communities.

HISPANO Products

Some of the big Company’s included; Porky’s, Goya foods, Coco Cola, PepsiCo and many more.

Honored guest who attended was Mariano Rivera, A thirteen-time All-Star and five-time World Series champion and Hall of Famer with the Legendary Yankee’s. Mr. Rivera, visited many vendors, shook hands, took pictures and offered words of encouragement to many of the vendors in attendance.

Band doing a live performance

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